Grupo Parada is a consulting company specialized in Strategy, Content Marketing and Audit that connects businesses with the U.S. Hispanic & Latin American Markets. Our bicultural team works across many digital platforms and languages to facilitate online sales, digital marketing, and adaptation projects.

Grupo Parada’s strategic and detailed expertise that focuses on web metrics and marketing optimization helps clients target their ideal online Hispanic customer based on specific market needs, challenges, and expectations. We understand their intrinsic differences and commonalities which results in successful campaigns and satisfied customers.

Consumers are the specialists in your market. The best way to build reputation and sales for our clients in the travel, health and entertainment sectors is to learn from the Hispanic market and the internet is the place to do it.

We have the talent, technology, and a proven methodology for implementing innovative data-driven marketing programs direct to the Hispanic customer.